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Anyword vs. ChatGPT

See Which AI Solution is Best for You: A Head-to-Head Comparison

Anyword and ChatGPT are two of the leading AI writing solutions. While ChatGPT is great for basic writing, Anyword is an undisputed champ when it comes to predicting the success of your marketing content with your audience. Plus, Anyword can provide predictive analytics and insights directly within ChatGPT.

Trusted by Over 1,000,000 Marketers & the World’s Leading Companies

Anyword vs. ChatGPT Feature Showdown

Copy Generation
Saved (ready-made) prompts
1-click Content Improver with built-in Brand Voice
Predictive performance scores & insights
Blog Writer with built-in Plagiarism checker
Grammarly integration
Use on Google Docs, Notion, and more with a Google Chrome extension
Copy Intelligence
Connect your Meta, Google, LinkedIn, Hubspot for personalized actionable insights
High-performing talking points trained on top performing marketing assets
Automated website messaging optimization
Personalize on-site website messaging based on audience intent & interest in real time
Rank new AI content benchmarked against existing content and campaigns
Custom-built AI models trained on your best performing messaging
Brand Voice
Ensure brand alignment across channels with robust brand voice capabilities
Create personas with pain-points and demographics in 1-click
Create & save best performing prompts, templates and formulas
Set brand rules to ensure brand-approved content generation
Set brand rules to ensure brand-approved content generation
Admin, Support & Security
Private language model
Dedicated customer success
Onboarding & setup

No Matter How You Look at It, Anyword is Unmatched

ChatGPT Writes in the Dark. Anyword Generates Top-Performing Content Backed by Your Data

ChatGPT is simply not built for driving marketing results. By connecting your marketing channels, Anyword benchmarks content against your historical campaign data to recommend optimized, high-performing messaging tailored to your brand.

Get The Most from ChatGPT Content with Anyword's Predictive Scoring

you generally like the text outputs ChatGPT provides, let Anyword add an analytical edge to your content and ensure it’s tailored to your brand voice. Seamlessly inject Anyword's predictive scoring and brand voice capabilities on top of ChatGPT, Google Docs, Notion, Canva, and more, using Anyword's Google Chrome extension.

Stop Compromising Between Generic Copy or Intensive Prompting

With ChatGPT, you either settle for generic content or go through tedious prompting to customize results. Built with marketing performance in mind, Anyword eliminates this friction. Train Anyword on your unique brand voice, personas, and marketing goals to deliver high-performing copy tailored specifically to you and your audience.

Turn Your Website into a Conversion Machine

Anyword connects with your website (and any other landing page), analyzes your content, and provides you with actionable insights to make sure you serve personalized messaging for your unique audiences. Keep prospects (and Google) happy by matching your messaging across ad campaigns, websites and landing pages.

Why Marketing Teams Love Anyword

Compared to other programs I’ve tried, Anyword is more intuitive and easier to use. I love the scoring and integrated SEO tools. If you have a lot to produce, this helps streamline your approach.

Melissa Tyndall

Content Developer Manager

More intuitive

easy-to-use AI

Anyword's responsiveness, passion, and dedication has been amazing. It's a really special thing when you give feedback and you see it get implemented. Using Anyword to write ad copy, we were able to significantly reduce time writing without sacrificing performance, which our clients love.

Marissa Wehrer Maggio

Digital Advertising Analyst

33% faster

ad creation

We've received 23% more clicks for around the same cost per conversion. We are now deploying Anyword to all of our paid channels.

Christopher Ingrao

Senior Manager, Growth Marketing


more clicks

Anyword makes ad copy creation so much easier! I can create multiple personas and add their specific pain points to adjust the content directly to those personas

Jessica Amaral

Demand Gen Manager

Hyper- Personalized

ad copy creation at scale

"Anyword has helped us marry the data world and the creative world. We've used Anyword to analyze what we've been doing and create smarter content – and it's working! We went from an average of 2.5% to now seeing our emails achieve an 8% click-through rate. 
It's huge for us."

Freya Smale

Director, Marketing, Automotive


click-through rate

Now I can optimize my SEO, social media, performance, and email content in one place. With performance scores to help me choose the text that will deliver the best results.

Diana Tataran


Boosted performance

across all channels

Marketers Using Anyword

See an average 30% increase in conversation rates