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Anyword integrates directly with your data channels like Google, LinkedIn, Meta, Hubspot, and your website to know your brand, audiences, and what messaging resonates best. The result? Actionable performance insights on your content across channels in real-time, and the ability to generate better-performing, on-brand content at scale.
Writer is exactly what it sounds like: a writing tool. Writer helps jumpstart content creation, driving large volumes of copy. On the other hand, Anyword focuses on generating highly-effective, content at scale by training AI on your past performance and best messaging. This provides invaluable insights to generate content that aligns with your best brand voice, terminology, topics, and marketing goals. Don't just create more content – create better content.
While Writer lets you set basic brand terminology rules, Anyword goes further to develop your authentic brand voice tailored to your marketing goals. Anyword analyzes your past content and performance to scientifically determine what vocabulary and style will perform best. Our AI learns your voice and crafts optimized content tailored to your brand voice and tone and backed by data-driven insights.
Elevate your existing website content with Anyword through personalized recommendations, informed by data analytics on what resonates. Anyword analyzes any website or campaign content and serves personalized variations of each page optimized for different visiting audience segments to ensure your content always matches individual user intent and interests.